What we do.

In a world consumed with digital distraction, we transform
live meetings into dynamic experiences.

We turn distracted attendees into involved participants.
We take ordinary content, bring it to life, and provide
the analytics to make it better every time.

What we do

Who we are.

We are live meeting technology visionaries committed to ushering in next generation engagement and analytics.

If you can dream it, we can do it. Our team of highly motivated innovators are constantly pushing the envelope to create new experiences for you, all in a fun, family environment.

Marc Crawford
Marc Crawford
Chief Executive Officer

Marc Crawford is the CEO and Co-Founder of Educational Measures and sets the strategic direction for the company. Prior to working at Educational Measures, Marc was a management consultant at Keane Consulting Group. He received his Bachelors of Business Administration degree from Loyola University in Maryland and his Masters in Business Administration degree from the University of Colorado. Marc was recognized in 2012 as a Top 5 Most Influential Young Professional by ColoradoBiz magazine and is Six Sigma certified. Marc is an avid runner and he also enjoys designing and making his kids' halloween costumes every year.

William Wood
William Wood

Billy is the President of Educational Measures with direct responsibility for strategic, growth and execution initiatives. Billy is a solutions-driven executive with 25+ years experience successfully leading diverse organizations through change, turnaround and accelerated revenue growth. He has been President of five prior technology-based, managed services and recurring revenue model companies in Colorado and Texas. He is a graduate of the University of Texas at Austin. Billy enjoys watching Longhorn football games, traveling with his wife and daughters, exploring archaeological sites and talking about the history of Rock and Roll to anyone who will listen.

Michael Crawford
Michael Crawford
Chief Technology Officer

Michael Crawford is the CPO and Co-Founder of Educational Measures and sets the strategic direction for Array and other company products. Prior to working at Educational Measures, Michael was the Director of Interactive Media Solutions. He received his Bachelors of Arts and Science degree from Regis College. Michael enjoys playing and coaching hockey. He has 4 boys who keep him very busy.

Zack Palmer
Zack Palmer
Chief Operating Officer

Zack Palmer is the COO of Educational Measures and oversees all company operations and finances. Prior to working at Educational Measures, Zack was COO of Performax Building Materials and held a variety of other operational roles. He received his Bachelors of Business Administration degree from the University of Colorado. Zack enjoys tackling almost any construction project around the house while spending time with his wife and two sons.

John Santaferraro
John Santaferraro

John Santaferraro is the chief analytics officer at Educational Measures. With 20 years of experience as a big data analytics imagineer, he is responsible for driving the next-generation of meeting and event analytics. Previously, he was the interim CMO at Diyotta and vice president of marketing at ParAccel until it was purchased by Actian, where he stayed in that position to help guide the transition. He began his career in technology as the co-founder of a data warehouse software startup that eventually sold to Teradata. Along the way he has held executive big data marketing positions in top tech companies including Tandem, Compaq, and HP. When he’s not hiking, skiing, or snowshoeing in the Colorado Rockies, John loves to cook gourmet, collect fine wine, and brew craft beer.

How we do it.

We orchestrate all your technology needs! We make sure everything works every time you meet.

When you have lead more than 6,000 events with more than 1,000,000 participants , reliability comes naturally.

For whom. 

For companies like Transamerica, Novartis, AAD, Legg Mason, Lilly, and Johnson &
Johnson, we make every interaction count.